FountainBlue’s October 21 When She Speaks in SF event, on the topic of Women Leading Innovation in San Francisco and Beyond. Below are notes from the conversation.
We were fortunate to have such an energetic, forward-thinking and accomplished range of innovators on our panel. Our panel represented a wide breadth of academic and social backgrounds, upbringings, roles and companies. Their collective advice is summarized below.
Innovation is not just about technology.
- Encourage everyone to define innovation more broadly as opportunities to think, speak and do things differently, whether it involves technology, processes or thinking.
- Look not just at tech innovations but also look into innovations which improve business processes, innovations which help expand into new markets, as well as business model innovations.
Challenge people around you to think, speak and act more broadly and more deeply and gravitate toward people who are doing the same for you and to you.
- Encourage and support self awareness in everyone around you, so they can see the bigger picture and their fit into the market and business trends.
- Encourage both girls and boys to be self-reliant and curious, and socialize them equally to enjoy and appreciate science, technology, math and sciences.
- Create a product, team and company where quality people want to work and stay and help them to be successful.
Focus on the Needs of the Customer as you create your strategy and your plan.
- The adoption of a technology by paying customers is much more important than the elegance of the technology.
- Your starting point should be ‘what are the needs of the customer’ and ‘how are you solving the customer’s problems’?
- With advances in technology such as big data and AI, make sure that the customer still has access to human interactions.
- Customers will increasingly demand more immersive so adopt the technologies which would address their needs.
- Be nimble and quick with your innovations and features, resetting where necessary, gathering data to ensure alignment with the needs of the customer.
- Ensure that the customer consistently experiences exceptional results – no matter how many hats you have to wear to make that happen.
Create a culture which embraces innovation opportunities.
- Encourage innovators who can in turns be the humble do-er as well as the grand strategist and visionary.
- Invite all parties to participate as the collective entity bobs and weaves in a forward motion.
- Be clear on WHAT needs to be accomplished by WHEN, but allow people to define HOW results will be delivered.
- Consistently and generously believe that educating and enabling others makes things better for everyone.
- Relish all opportunities to receive feedback and insights from others, especially from people who don’t think like they do.
Predictions for the Future
- Customer will continue to demand more real-time digital solutions that are iSMAC (immersive, social, mobile, analytics and cloud) based.
- Digital transformation will continue to be headline news, transforming all industries.
- Watch for innovations on the way we distribute and create content.
- Innovation will be in our world, in our face, in ALL industries (no matter how far we think they are from tech), from virtual reality experiences to driverless cars.
The big take-away is that everyone should feel empowered and enabled to lead and participate in an innovation, and open up opportunities to collaborate with others in being part of the win-win solutions.
- Leading Digital Transformation, Linda Holroyd, October 2016
- Being Human in an Age That’s Digital, Linda Holroyd, July 2016
- Ten Shades of Innovation, Linda Holroyd, September 2014
- Innovation and Diversity: Two Sides of the Same Coin, Linda Holroyd, October 2013
Please join me in thanking our speakers for FountainBlue’s October 21 When She Speaks in SF event, on the topic of Women Leading Innovation in San Francisco and Beyond as well as our gracious hosts at AppDynamics!
- Facilitator Linda Holroyd, CEO, FountainBlue – Coach, Adviser and Consultant
- Panelist Anne Evans, Global Head of Recruiting, Unity
- Panelist Camila Franco, Head of Product Management – Browser Experience, StubHub
- Panelist Balwinder Kaur, Principal Software Engineer, AppDynamics
- Panelist Jessica Mah, CEO, inDinero
- Panelist Katie Penn, Global Head of Platform Growth, Twitter
- Panelist Kayti Sullivan, VP of Account Management, Yelp